Advanced Google Analytics 4 Implementation with Tag Manager

Learn advanced GA4 custom data collection, customization, ecommerce implementation with Google Tag Manager
This is a complete implementation and customization course on Google Analytics 4 including ecommerce data collection. With Universal Analytics ready to be sunset by 2023, this course will prepare you to handle any scale of Google Analytics 4 projects independently. The course starts with the fundamental concepts - GA4 reports (only what is needed for implementation mastery), how GA4 works behind the scenes, the event data model, event parameters, user properties, and more.

We learn how Google Tag Manager is used for advanced implementation, user-id tracking, and ecommerce data collection and display in GA4. We use JavaScript extensively to handle advanced use cases. In fact, for learners who are not comfortable with JS, there are JS fundamentals chapters to get you up to speed. For non-coders, the learning curve could be steep. There is a live project, a website, that you and I will set up to implement google analytics together. There are chapters that discuss custom report creation at length including the use of Data Studio.

I am Rudranil, and I have been a marketing and analytics professional for more than a decade with many many projects under my belt. I bring to you this course with hours and hours of video content, an enormous discount, lifelong access, and a no questions asked 30-day money-back guarantee. You have zero risk in subscribing to the course. I would love to see you inside the course.