The Trust Prescription for Healthcare: Building Your Reputation with Consumers (repost)

If you built your reputation on trust, who would your competitors be?
With the healthcare industry under increasing suspicion, hospitals and other healthcare providers must seek out ways of building trust, both within their organizations and throughout the community. David Shore’s upcoming The Trust Prescription for Healthcare tells providers and organizations how to build their capacity for trust and trustworthiness and how to turn that capacity into a trusted reputation and brand.