Highly Effective Marketing Plan (HEMP)
| “ | Review: Marketing is full of jargon. And marketing agencies are full of people fluent in jargon. But the truth is, successful marketing is a mixture of common sense and careful research. Our Highly Effective Marketing Plan (HEMP) software - which is based on the best-selling book by Peter Knight - will help you to develop and implement a marketing plan that works for your business. HEMP will help you to: Accurately identify your customers Establish your point of difference in the market Build an achievable marketing plan Co-ordinate your marketing activity Make your marketing budget work harder | ” |