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Videogame Marketing and PR: Vol. 1: Playing to Win

Posted By: lengen
Videogame Marketing and PR: Vol. 1: Playing to Win

Videogame Marketing and PR: Vol. 1: Playing to Win by Scott Steinberg
English | June 11, 2007 | ISBN: 0595686761 | 106 Pages | PDF | 1 MB

The definitive guide to mastering the essentials behind making, marketing and promoting product to the world’s fastest-growing, most exciting entertainment business—the $13.5 billion computer and videogame industry—is finally here.
Everything you need to play with the pros is right at your fingertips.
LEARN TO:
TOP THE CHARTS
MAKE HEADLINES
IMPROVE REVIEW SCORES
INSPIRE MILLIONS OF FANS
ENHANCE JOB PERFORMANCE
INCLUDES:
IN-DEPTH HOW-TO’S
EXPERT ADVICE
HANDS-ON FEEDBACK
PROVEN TIPS
CEO-LEVEL INSIGHT