Managing Networks in International Business (World Futures General Evolution Studies,)
Managing Networks in International Business (World Futures General Evolution Studies,) by M. Forsgren
English | 1992 | ISBN: 2881245056 | 276 Pages | PDF | 5.56 MB
English | 1992 | ISBN: 2881245056 | 276 Pages | PDF | 5.56 MB
The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.