How to Design, Implement, and Interpret an Employee Survey

Book Description:

Employee opinion is the most important barometer of employment conditions at any company. But marshalling hundreds (or thousands) of individual perceptions into a cohesive workplace initiative demands an organized approach. McConnell presents a practical start-to-finish methodology for getting the most out of an employee opinion survey, from determining what conditions to survey to completion of follow-up procedures.

Adaptable to any purpose and organization, McConnell's proven strategies cover:

* Dos and don'ts of question design
* Selecting response type (multi-choice, rating scales, etc.)
* Practical methods for ensuring validity and reliability
* Survey administration

Additional chapters cover the nuts and bolts of implementation, communicating with employees about the survey, and how to score, group, and report survey results. Not least, this crucial book shows how to use survey results as a springboard to improved management/employee communication, working conditions, and productivity. CD-ROM included.


Book Info:

Text covers every element of successful opinion polling: including question content and format; survey administration; and tabulating, interpreting, and reporting results. Creates a detailed roadmap beginning with identifying what conditions you'd like to survey, and ending with strategies for using the newfound information as a starting point for improvement.


About the Author:

John H. McConnell (Morristown, NJ) is the author of Auditing Your Human Resources Department (0-8144-7076-9) and How to Identify Your Organization's Training Needs (0-8144-0710-2). He is president of McConnell-Simmons and Company, Inc., a human resources consulting firm.


Table of Contents

1. An Overview of Employee Opinion Surveys

2. Start-Up Considerations and Guidelines

3. Identifying Survey Objectives

4. Defining Survey Planning Elements

5. Selecting Conditions of Employment to Survey

6. Developing Employee Survey Demographics

7. Designing Survey Questions

8. Creating the Survey Instrument

9. A Sample Employee Opinion Survey

10. Administering the Survey

11. Tabulating and Compiling Survey Responses

12. Considering External Services and Products

13. Writing and Delivering Reports

14. Sample Management Summary Reports

15. Sample Reports for Employees

16. Using Supervisors to Deliver Results for Two-Way Communication

17. Survey Implementation Checklists