The Complete Guide to the App Marketing (ASO, PR and more)

Discover all the technics to promote your app on the Web and how to boost you ad campaign in order to reach the top rank

After a few app launches of our own, observing many more, talking with several app developers and testing cool services, we have a really good idea of what can be done to make an app a success.

There are roughly 1.5 million apps on each the iOS App Store and Google Play so it is easy for your app to get lost among them. There are so many developers that spend time, energy, and money developing an app, but when they upload it the returns are nowhere near what they were expecting. This is because they focus their time and energy in building the app, but not in optimizing it to be found. They have no thoughts about app marketing, analytics, marketing campaigns. What if I told you that there is a way to avoid your app getting lost among the huge pool of apps in the app stores? What if I told you that you don't actually need to spend a lot of time and effort on ASO once you know how to do it? Would you be interested in learning about it?

Well, if you are then look no further – This course is the Complete Guide to App Marketing you are looking for!

This course is straight to the point and will provide you everything you need, no beating around the bush or repeating the same thing with different words. There is a tonne of things to learn about mobile marketing, and they always keep changing as people try new things and the rules in the app stores change. It is a process that you will need to keep learning for as long as you are uploading apps, if you see a course that tells you they will teach you everything there is about mobile marketing don't believe it because it is not possible. So, this course will not teach you everything there is about app marketing, but it is a great quick start guide for everyone with no prior experience in mobile marketing. It is a great way to start your journey towards more downloads and ultimately more money.

If you are someone with no prior experience in ASO, PR, mailing lists, press release etc. then this is definitely the course for you. If you, however, have reasonable knowledge of mobile marketing then look the curriculum of the course and probably you will find out some new topics that will interest you.

I go through the steps to create from your app a profitable app business. There is no way to achieve that without app marketing, it is absolutely crucial.

What is the target audience?

App Publishers or Developers
App Entrepreneurs
App Marketing Companies
ASO Consultants
Anyone who wants to quickly grow app downloads
This course is meant for people that want to start learning about and applying App Store Optimization, and/or for students that currently have apps on the App Store or Google Play Marketplace and want to boost organic downloads.