Udemy – A Video Marketing Guide for Small Businesses
Udemy – A Video Marketing Guide for Small Businesses
MP4 | Video: 1280x720 | 57 kbps | 48 KHz | Duration: 4 Hours | 498 MB
Genre: eLearning | Language: English
MP4 | Video: 1280x720 | 57 kbps | 48 KHz | Duration: 4 Hours | 498 MB
Genre: eLearning | Language: English
Compete with Big Brands and Win
If you want to use video marketing to take your business to the next level, this is the course for you! This course takes you through 15 lectures that start with a brief history of media production and how it has changed over the years, how video and video marketing has become one of the most important components of a marketing strategy in today's virtual, digital world, and gets into the most crucial parts of an effective video marketing strategy. The digital marketing and content marketing tips and tricks included in this course are based on years of successful applications by industry specialists, the strategies used by big brands, and by delving into why certain videos work and some don't. We will also go into some basic video production and video marketing tips that should help you produce a professional result on a shoestring budget without spending a fortune on production costs. The result you should get from this course is some real practice "take aways" and tips that you'll be able to apply quickly and easily that will help shape your video marketing strategy and help you compete with big brands and win.
What are the requirements?
How to access YouTube and basic knowledge of the internet
Digital video editing software if you wish to learn to edit on the computer
Have a Google/YouTube account (free)
What am I going to get from this course?
Over 15 lectures and 3 hours of content!
Understand the importance of creating a marketing video and sharing it on multiple platforms.
Learn basic video production and editing techniques to create a marketing video that gets noticed.
Create a basic video for marketing your product or service.
Learn to create a thumbnail image for your videos that gets noticed.
Learn strategies to market your product or service online using various tools.
Learn how to integrate multi-channel platforms to maximize your impact.
Learn how to leverage your power with mobile users and stay high in the rankings in Google with your video content.
Learn the history of media and how it has evolved over the years and how this affects small businesses today.
Learn how to use all of the resources you have to benefit your brand and compete with the big brands using the same tools they do, as well as others.
Learn how to create stunning marketing videos that even Steven Spielberg would like.
What is the target audience?
Business managers and website owners who want to improve their brand presence online or anyone wanting to increase engagement and conversion rates via the avenue of video marketing
Artists and musicians who want to promote their work via video
Non-profit organizations wishing to include video as a free marketing tool via YouTube
Small business owners
Schools and non-profit organizations wanting to maximize their impact online or raise money
This course is not for anyone who thinks image is not important, or who doesn't understand the importance of having a marketing video in our video-driven technology age.
Digital video editing software if you wish to learn to edit on the computer
Have a Google/YouTube account (free)
What am I going to get from this course?
Over 15 lectures and 3 hours of content!
Understand the importance of creating a marketing video and sharing it on multiple platforms.
Learn basic video production and editing techniques to create a marketing video that gets noticed.
Create a basic video for marketing your product or service.
Learn to create a thumbnail image for your videos that gets noticed.
Learn strategies to market your product or service online using various tools.
Learn how to integrate multi-channel platforms to maximize your impact.
Learn how to leverage your power with mobile users and stay high in the rankings in Google with your video content.
Learn the history of media and how it has evolved over the years and how this affects small businesses today.
Learn how to use all of the resources you have to benefit your brand and compete with the big brands using the same tools they do, as well as others.
Learn how to create stunning marketing videos that even Steven Spielberg would like.
What is the target audience?
Business managers and website owners who want to improve their brand presence online or anyone wanting to increase engagement and conversion rates via the avenue of video marketing
Artists and musicians who want to promote their work via video
Non-profit organizations wishing to include video as a free marketing tool via YouTube
Small business owners
Schools and non-profit organizations wanting to maximize their impact online or raise money
This course is not for anyone who thinks image is not important, or who doesn't understand the importance of having a marketing video in our video-driven technology age.
Udemy – A Video Marketing Guide for Small Businesses
