Udemy - Social Media Marketing: LinkedIn Marketing Mastery

LinkedIn is now the world's greatest professional network and is becoming one of the must-haves in the social media marketing strategy of any business. But first, you have to learn how to use it correctly and efficiently and this course is designed to teach you just that.

Here is some of what you'll be learning about:

A step-by-step guide to creating and optimising your personal profile on LinkedIn
How to create a company page that is specifically tailored to your needs and targeted towards your potential leads and customers
The most powerful marketing tools LinkedIn has to offer and how to use them most effectively
Top tips for creating posts that build your brand reputation and attract followers
The most effective techniques for attracting followers on LinkedIn

Furthermore, you will be a given access to a wealth of LinkedIn marketing resources, tips and insider tactics.

The bottom line is that if you own a business, then you need to be on LinkedIn in order to benefit from one of the fastest moving and growing professional-social media platforms available on the Internet today. But, it takes more than just creating a free LinkedIn account. You also have to understand exactly how to use it properly and efficiently in order to derive maximum benefits for you and your business.

So, come get started right away and use the knowledge this course gives you to get your business out in the open and on the right track to success!
What are the requirements?

No experience or familiarity with LinkedIn is needed for this course. All that students need to complete this course is a computer with internet access and a curious mind.



What am I going to get from this course?

Understand what exactly LinkedIn is, know why you should be using it, and know how to use it to benefit yourself and your business
Quickly and easily position your business on LinkedIn in the most effective manner possible
Utilise effective techniques for rapidly building a large following on LinkedIn
Create and optimise your personal profile, company page and LinkedIn Groups
Use the most powerful marketing tools LinkedIn has to offer in an effective manner
Effective techniques for rapidly building a large following on LinkedIn
Enjoy access to the very best LinkedIn Marketing Tips, Tools and Resources

What is the target audience?


Business owners who have little or no experience with LinkedIn, but who wish to learn how they can start using this platform to benefit their business


Working Professionals who want to learn how they can maximise their exposure on LinkedIn
While this is definitely a course aimed more at inexperienced users of LinkedIn, I believe this course does hold value for more advanced users as well. I would suggest that any experienced LinkedIn marketer considering this course, first browse through the curriculum and then, if you're still not 100% sure, please feel free to message before enrolling and ask any questions you might have. Also, keep in mind that Udemy has a 30-day money back guarantee, so if you try the course and find it a bit elementary then you can simply ask for a refund.