Lynda: Email Marketing Basics with John Arnold
English | MP4 | 960 x 540 | AVC ~1390 kbps | 29.970 fps
AAC | 96 Kbps | 48.0 KHz | 2 channels | 00:56:57 | 687.7 MB
AAC | 96 Kbps | 48.0 KHz | 2 channels | 00:56:57 | 687.7 MB
Genre: Video Tutorial / Business, Economics and Finance, Online Distribution
Let John Arnold show you how to get the most out of email marketing campaigns. This course offers strategies for building a quality list of subscribers and maintaining a company's brand and reputation by complying with spam laws, creating valuable email content, and ensuring emails are branded consistently. It also covers crafting marketing emails—from format and design to content—and analyzing the effectiveness of email campaigns.
General
Complete name : 84523_03_02_LA11_branding.mp4
Format : MPEG-4
Format profile : Base Media
Codec ID : isom
File size : 18.0 MiB
Duration : 1mn 36s
Overall bit rate mode : Variable
Overall bit rate : 1 557 Kbps
Encoded date : UTC 2013-07-29 00:30:46
Tagged date : UTC 2013-07-29 00:30:46
Video
ID : 2
Format : AVC
Format/Info : Advanced Video Codec
Format profile : Main@L3.1
Format settings, CABAC : Yes
Format settings, ReFrames : 3 frames
Codec ID : avc1
Codec ID/Info : Advanced Video Coding
Duration : 1mn 36s
Source duration : 1mn 36s
Bit rate : 1 390 Kbps
Maximum bit rate : 4 145 Kbps
Width : 960 pixels
Height : 540 pixels
Display aspect ratio : 16:9
Frame rate mode : Constant
Frame rate : 29.970 fps
Color space : YUV
Chroma subsampling : 4:2:0
Bit depth : 8 bits
Scan type : Progressive
Bits/(Pixel*Frame) : 0.089
Stream size : 16.0 MiB (89%)
Source stream size : 16.8 MiB
Encoded date : UTC 2011-11-10 21:00:58
Tagged date : UTC 2013-07-29 00:30:46
Audio
ID : 3
Format : AAC
Format/Info : Advanced Audio Codec
Format profile : LC
Codec ID : 40
Duration : 1mn 36s
Bit rate mode : Variable
Bit rate : 96.0 Kbps
Maximum bit rate : 98.1 Kbps
Channel(s) : 2 channels
Channel positions : Front: L R
Sampling rate : 48.0 KHz
Compression mode : Lossy
Stream size : 1.11 MiB (6%)
Encoded date : UTC 2013-07-29 00:30:46
Tagged date : UTC 2013-07-29 00:30:46
Complete name : 84523_03_02_LA11_branding.mp4
Format : MPEG-4
Format profile : Base Media
Codec ID : isom
File size : 18.0 MiB
Duration : 1mn 36s
Overall bit rate mode : Variable
Overall bit rate : 1 557 Kbps
Encoded date : UTC 2013-07-29 00:30:46
Tagged date : UTC 2013-07-29 00:30:46
Video
ID : 2
Format : AVC
Format/Info : Advanced Video Codec
Format profile : Main@L3.1
Format settings, CABAC : Yes
Format settings, ReFrames : 3 frames
Codec ID : avc1
Codec ID/Info : Advanced Video Coding
Duration : 1mn 36s
Source duration : 1mn 36s
Bit rate : 1 390 Kbps
Maximum bit rate : 4 145 Kbps
Width : 960 pixels
Height : 540 pixels
Display aspect ratio : 16:9
Frame rate mode : Constant
Frame rate : 29.970 fps
Color space : YUV
Chroma subsampling : 4:2:0
Bit depth : 8 bits
Scan type : Progressive
Bits/(Pixel*Frame) : 0.089
Stream size : 16.0 MiB (89%)
Source stream size : 16.8 MiB
Encoded date : UTC 2011-11-10 21:00:58
Tagged date : UTC 2013-07-29 00:30:46
Audio
ID : 3
Format : AAC
Format/Info : Advanced Audio Codec
Format profile : LC
Codec ID : 40
Duration : 1mn 36s
Bit rate mode : Variable
Bit rate : 96.0 Kbps
Maximum bit rate : 98.1 Kbps
Channel(s) : 2 channels
Channel positions : Front: L R
Sampling rate : 48.0 KHz
Compression mode : Lossy
Stream size : 1.11 MiB (6%)
Encoded date : UTC 2013-07-29 00:30:46
Tagged date : UTC 2013-07-29 00:30:46
Screenshots
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