Pay-Per-Click Search Engine Marketing: An Hour a Day (repost)
David Szetela, Joseph Kerschbaum, "Pay-Per-Click Search Engine Marketing: An Hour a Day"
S,bex | 2010 | ISBN: 0470488670, 0470917199 | 432 pages | PDF | 11 MB
S,bex | 2010 | ISBN: 0470488670, 0470917199 | 432 pages | PDF | 11 MB
The complete guide to a winning pay-per-click marketing campaign
Pay-per-click advertising-the "sponsored results" on search engine results pages-is increasingly being used to drive traffic to websites. Marketing and advertising professionals looking for a hands-on, task-based guide to every stage of creating and managing a winning PPC campaign will get the step-by-step instruction they need in this detailed guide.