Grounded Theory: A Practical Guide for Management, Business and Market Researchers by Christina Goulding
Publisher: Sage Publications Ltd | ISBN: 076196682X | edition 2002 | PDF | 186 pages | 1 mb
Publisher: Sage Publications Ltd | ISBN: 076196682X | edition 2002 | PDF | 186 pages | 1 mb
Represents a primer for organizational, business and marketing students studying for research degrees who would like to adopt the grounded theory methodology approach for their dissertation or thesis.