John A. Lawrence and Barry A. Pasternack, "Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making, 2nd edition"
English | ISBN: 0471391905 | 2002 | 649 pages | PDF (Scan) | 75 MB
English | ISBN: 0471391905 | 2002 | 649 pages | PDF (Scan) | 75 MB
Emphasizes building the most appropriate model possible from the available data. Major focus is on analysis and communication of results to management. Teaches readers how to conduct a management science study, analyze different situations, break down the steps of problem-solving, write a business report, and effectively communicate study results to management. A supporting CD-ROM is packaged with every book to include three complete additional chapters, additional cases and problems for every chapter, coverage of key algorithms and derivations, a review of statistics, the complete WINQSB package developed by Yih-Long Chang, and Excel files for every chapter. Computer Integrated Approach: Use of Excel, WinQSB, and LINDO for windows integrated throughout text for use in solving models.