How To Build Your Best Body For Life

×

How To Build Your Best Body For Life

Close

To make a change that can last a lifetime, you need to have all the support and information you can find. Educating, inspiring and motivating people is what the Body For Life Challenge is all about. Body for Life (BFL) is a 12-week nutrition and exercise program, and also an annual physique transformation competition. It was created by Bill Phillips, a former competitive bodybuilder and owner of EAS, a manufacturer of nutritional supplements. It has been popularized by a bestselling book of the same name. The first annual Body for Life competition was held in 1996. (It was then called the "EAS Grand Spokesperson Challenge".) Entrants write about their experience of the program, and send this to EAS along with their 'before' and 'after' swimsuit photos. Prizes vary each year, but in 2005 the first prize was US$1,000,000. Since, it has gone down significantly with the last payment being US$25,000 for the past few champions. Most recent champions include 2008 Grand Champions Emily Alvers and Colby Knight. Body for Life makes use of principles that have been widely known in bodybuilding. Its differences are in the way it has been packaged and marketed so as to appeal to consumers and be understood by the public. It supports an extensive ancillary industry of gyms, nutritionists and personal trainers. This is an essential instructional tool, with information on training, nutrition and developing a mindset that is primed for success.

screenshot

×

How To Build Your Best Body For Life

Close

×

How To Build Your Best Body For Life

Close

×

How To Build Your Best Body For Life

Close

×

How To Build Your Best Body For Life

Close