Malcolm Gladwell - The Tipping Point: How Little Things Can Make a Big Difference
2002 | ISBN: 0349113467 | English | 301 pages | EPUB | 0.2 MB
2002 | ISBN: 0349113467 | English | 301 pages | EPUB | 0.2 MB
In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.