![George Day, Christine Moorman - Strategy from the Outside In: Profiting from Customer Value [Repost]](https://pixhost.icu/avaxhome/e3/df/003fdfe3_medium.jpg)
George Day, Christine Moorman - Strategy from the Outside In: Profiting from Customer Value [Repost]
![George Day, Christine Moorman - Strategy from the Outside In: Profiting from Customer Value [Repost]](https://pixhost.icu/avaxhome/e3/df/003fdfe3.jpg)
George Day, Christine Moorman - Strategy from the Outside In: Profiting from Customer Value
2010 | ISBN: 0071742298 | English | 304 pages | EPUB | 1 MB
2010 | ISBN: 0071742298 | English | 304 pages | EPUB | 1 MB
Shareholder value . . . core competence . . .six sigma . . . right sizing . . . These influential strategy ideas have lured many companies into a dangerous internal focus, viewing the world from the inside out. As a result, companies lose sight of the market, which leads to poor results over the long run. Inside-out thinking distracts companies from the core purpose of a business: to create and serve customers.