Competitive Strategies for Small and Medium Enterprises
Competitive Strategies for Small and Medium Enterprises: Increasing Crisis Resilience, Agility and Innovation in Turbulent Times
Springer | Entrepreneurship | Feb. 19 2016 | ISBN-10: 3319273019 | 281 pages | pdf | 5.07 mb
Springer | Entrepreneurship | Feb. 19 2016 | ISBN-10: 3319273019 | 281 pages | pdf | 5.07 mb
Editors: North, Klaus, Varvakis, Gregorio (Eds.)
Provides a quick overview on state of the art theory of SME growth and competition in turbulent times
Presents practical cases and tools how to increase crisis resilience and agility
Supports readers with an extensive website containing further publications, videos on instruments and SME cases
This book is a timely guide for Small and Medium Enterprise (SME) researchers, policy makers and strategists. SMEs are the most important sources of job creation and local development especially in knowledge-based economies. As turbulence in the globalized economies expands SMEs will have to learn to sustain competitiveness by developing their ‘dynamic capabilities’. Based on the findings of a 4-year European and Latin American research project, this book provides a theoretical framework, practical instruments and cases on how SMEs in diverse economic, social and cultural contexts can develop crisis resilience, increase agility, innovate and thus successfully compete in turbulent times.
Number of Illustrations and Tables
23 b/w illustrations, 26 illustrations in colour
Topics
Entrepreneurship
Innovation/Technology Management
Business Strategy/Leadership
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