T-Shirt and Suits A Guide to the Business of Creativity

T-Shirts and Suits® is an approach to business support for creative businesses as well as the title of a book for creative entrepreneurs.

The book provides both inspiration and practical advice for all those involved in running or setting up a creative business.

David Parrish draws on his own experience of running creative businesses and the insights he has gained from helping hundreds of people in creative enterprises. He combines his own perspectives with research from successful businesses to offer sound advice and some new ideas to help creative enterprises to develop and grow.

Written in an engaging and common-sense style, the book provides useful advice about managing creative enterprises, using established techniques and some new ideas. It's a book which can be read straight through - or dipped into for specific ideas and help - or both. There's something for everyone involved in the business of creativity, whether established enterprises or those about to start up.

"The business of creativity is the art of turning recognition into reward, and the science of turning intellectual property into income streams."
- from T-Shirts and Suits: A Guide to the Business of Creativity