Big in Asia: 25 Strategies for Business Success by Michael Backman
English | Oct. 18, 2002 | ISBN: 0333985117 | 351 Pages | PDF | 27 MB
English | Oct. 18, 2002 | ISBN: 0333985117 | 351 Pages | PDF | 27 MB
This book, by two leading analysts, focuses upon the main obstacles facing companies operating in post-crisis Asia. It identifies the transformation of the competitive landscape and provides a series of strategies for business success in Asia. The book is timely and essential reading for managers and business professionals.