Psychology of Decision Making in Economics, Business and Finance
Psychology of Decision Making in Economics, Business and Finance by Klaus P. Hofmann
English | Jan. 1, 2008 | ISBN: 1600219179 | 241 Pages | PDF | 2 MB
English | Jan. 1, 2008 | ISBN: 1600219179 | 241 Pages | PDF | 2 MB
Book by Klaus P. Hofmann
In a fast-moving world, the necessity of making decisions, and preferably good ones, has become even more difficult. One reason is the variety and number of choices perhaps available which often arenot presented or understood. Alternatives are often unclear and complex paths to them confusing and misleading. Thus the process of decision making itself requires analysis on an ongoing basis. Decision making is often made based on cultural factors whereas the best alternative might be quite different. The subject touches ethics aspects as well as psychological considerations. This new book presents important research on the psychology of decision making related to economics, business and finance.