![Cross-Cultural Design for IT Products and Services [Repost]](https://pixhost.icu/avaxhome/82/6f/002e6f82_medium.jpeg)
Cross-Cultural Design for IT Products and Services [Repost]
![Cross-Cultural Design for IT Products and Services [Repost]](https://pixhost.icu/avaxhome/82/6f/002e6f82.jpeg)
Cross-Cultural Design for IT Products and Services by Pei-Luen Patrick Rau
English | Dec. 4, 2012 | ISBN: 1439838739 | 263 Pages | PDF | 20 MB
English | Dec. 4, 2012 | ISBN: 1439838739 | 263 Pages | PDF | 20 MB
With the increase of globalization of business and industry, IT products and services are often produced and marketed across geographical cultural boundaries without adequate consideration of culture. There is a high probability that IT products and services developed in one country may not be effectively used in another country, which may hinder their market penetration, sales, and use.