The Design of Everyday Things (Audiobook)
The Design of Everyday Things (Audiobook) By Donald A. Norman, read by Peter Berkrot
Unabridged edition 2011 | 8 hours and 11 mins | ISBN: 1452654123 | MP3 48 kbps | 176 MB
Unabridged edition 2011 | 8 hours and 11 mins | ISBN: 1452654123 | MP3 48 kbps | 176 MB
A popular, entertaining, and insightful analysis of why some products satisfy customers while others only frustrate them. First, businesses discovered quality as a key competitive edge; next came science. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new frontier. The Design of Everyday Things is a powerful primer on how - and why - some products satisfy customers while others only frustrate them.