Handbook of Risk and Crisis Communication (repost)
Robert Lawrence Heath, H. Dan O'Hair - Handbook of Risk and Crisis Communication
Published: 2008-09-17 | ISBN: 080585777X | PDF | 696 pages | 7 MB
Published: 2008-09-17 | ISBN: 080585777X | PDF | 696 pages | 7 MB
The Handbook of Risk and Crisis Communication explores the scope and purpose of risk, and its counterpart, crisis, to facilitate the understanding of these issues from conceptual and strategic perspectives. Recognizing that risk is a central feature of our daily lives, found in relationships, organizations, governments, the environment, and a wide variety of interactions, contributors to this volume explore such questions as: "What is likely to happen, to whom, and with what consequences?"; "To what extent can science and vigilance prevent or mitigate negative outcomes?"; and "What obligation do some segments of local, national, and global populations have to help other segments manage risks?", shedding light on the issues in the quest for definitive answers.