David H. Bangs "Market Planning Guide"
Kaplan Business | 2002-09-13 | ISBN: 0793159717 | 256 pages | PDF | 1 MB
Kaplan Business | 2002-09-13 | ISBN: 0793159717 | 256 pages | PDF | 1 MB
Get Hands-On, Proven Marketing Basics with This “Bible” of Business Marketing
Marketing is the lifeblood for succeeding in business. What venture can survive without customers? Every business, whether large or small, has to understand who its customers are and how to sell to those customers cost-effectively, be it products or services.