Living Corporate Citizenship: Strategic Routes to Socially Responsible Business
Financial Times Management | 2003-02 | ISBN: 0273654330 | pages | PDF | 1,2 MB
Financial Times Management | 2003-02 | ISBN: 0273654330 | pages | PDF | 1,2 MB
Corporate Citizenship matters. It is no longer just a moral imperative - it is now smart business. Investors, consumers, employees and communities are demanding Capitalism with a Human Face - it is time to deliver some corporate soul. Companies have responded with a new way of talking about business, but is this just a facade behind which nothing has changed? Living Corporate Citizenship discusses these issues and examines the impact of eight major social responsibility codes, including the UN Global Compact.